What are the different kind of websites you provide?

1.) Electronic brochure. $3,900. Some organizations list their address of business location, doctor bios, hours of operation, services rendered, etc. This type of site will rarely score high on search engines related to consumer queries for symptoms, healthcare information, etc. These sites often use digital stock to eliminate the cost of original photography.

2.) Basic, informative site. $4,000-$7,000. The can include all the components of the “electronic brochure” but with additional information about the specialty involved, some bounce-back forms that enable the consumer to request information, a second opinion, etc. This type of healthcare web site would have original photography showcasing the facility, staff and physicians, and information that differentiates the center from competitors.

3.) On-line encyclopedia. $8,000 depending on content provided. These types of sites represent highly informative, content-rich virtual encyclopedias on various subjects. These sites typically score highest for a target specialty. These sites have original photography, and helpful unbiased information about healthcare symptoms, where to go for treatment, how to select a quality physician, etc. This type of healthcare web site would have original photography showcasing the facility, staff and physicians, and information that differentiates the center from competitors.

Why do I need a website?

A web site is the most cost-effective communication tool of all time. Unlike other promotions that evaporate a week after they are mailed or appear in a newspaper, an Internet presence works for you 24 hours a day, 365 days a year. Unlike other communication tools that have finite reach, an Internet site can communicate to a target prospect down the street, or across the planet in Hong Kong — for the same amount of money.

How much content does the customer need to provide?

We will need general information about your practice location, physicians on staff, etc. We can develop this with you, if you don’t already have this in a written summary.

How many pages are typically in a site?

The smallest type of site — an electronic brochure — can have as few as 5 pages, depending upon the content you provide us. Content rich sites can end up being 100 or more pages.

How long does it take before my new web site is up and running?

A lot depends upon how responsive you are to providing information to us, setting up photography, etc. Typically in one month we are able to create a working basic site.

How much is hosting?

Hosting is $100 a month, which includes 20 free emails, each with a 500-meg email box. In addition, we also provide Search Engine Optimization and submissions, and tracking reports, for $200 every quarter. We bill you quarterly for hosting at $500 a quarter, or $2,000 a year.

Can I have someone else host it?

Yes, but we cannot provide support or emails to you for your site. Also, we cannot set up any bounceback forms which require technical features that residential, non-commercial hosting firms typically have problems with.

How do I make edits?

You can provide edits and additional content by fax or preferably via email. Additions to an existing site can typically be done in a few days.

Do you have technical support in case of any problems?

Absolutely. The benefit of clients to use MedIngenuity is that we can troubleshoot and resolve problems quickly - usually the same day.

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